Free Branding Tool
Free Favicon Generator
Upload your logo or image, customize its appearance, preview it across different favicon sizes, and download a complete website icon package.
Upload your logo or image
Upload a square logo or image. Transparent PNG or SVG usually gives the best favicon result.
Website branding
Why a favicon matters for every website
A favicon is the compact brand mark people see in browser tabs, bookmarks, shortcuts, and other places where your full website design is not visible.
Faster tab recognition
A clear icon helps visitors find your page when several browser tabs are open.
More polished presence
A custom favicon looks more intentional than a generic browser document icon.
Ready for saved shortcuts
Apple and Android icon files give saved website shortcuts a more consistent branded appearance.
A favicon is not always a miniature copy of a full logo. At very small sizes, a simple monogram, symbol, or reduced brand mark is usually easier to recognize. Need a suitable source mark first? Create one with the Pixels Mark AI Logo Maker.
How it works
How the Pixels Mark Favicon Generator works
The tool turns one source image into a practical website favicon package while giving you control over how the mark is framed.
Upload your image
Choose a PNG, JPG, WebP, or SVG file up to 10 MB. Square artwork with a clean background usually produces the clearest result.
Customize the favicon
Adjust zoom and padding, choose a transparent or custom-color background, and switch between square, rounded, and circular shapes.
Inspect every preview
Review the favicon at small browser sizes as well as larger Apple and Android icon sizes before downloading.
Download the ZIP package
Receive ICO and PNG favicon files, Apple and Android icons, a web manifest, HTML installation code, and setup instructions.
Favicon editing and package generation happen in the browser. Contact details are submitted only when the first download is requested.
Ready to create your favicon?
Upload your logo above, fine-tune the spacing and shape, then preview every important size before downloading.
Included files
Favicon sizes included in your package
Different browsers and devices use different icon dimensions. The ZIP gives you the core files needed for browser tabs, saved shortcuts, Apple devices, Android devices, and web app manifests.
| File | Dimensions | Format | Purpose |
|---|---|---|---|
| favicon.ico | 16×16, 32×32, 48×48 | ICO | Browser tabs and compatibility fallback |
| favicon-16x16.png | 16×16 | PNG | Small browser tab icon |
| favicon-32x32.png | 32×32 | PNG | Standard browser favicon |
| apple-touch-icon.png | 180×180 | PNG | Apple home-screen shortcut |
| android-chrome-192x192.png | 192×192 | PNG | Android and web app icon |
| android-chrome-512x512.png | 512×512 | PNG | Large web app and install icon |
ICO compatibility
The ICO file combines common browser favicon sizes into one dependable fallback file.
PNG clarity
Separate PNG sizes support transparent backgrounds and platform-specific icon requirements.
Manifest support
The included manifest connects larger Android and web app icons to your website.
Format guide
PNG vs ICO vs SVG favicons
These formats solve different problems. ICO is a broad compatibility fallback, PNG is ideal for fixed platform sizes, and SVG can provide scalable modern-browser output when you configure it separately.
| Format | Browser support | Transparency | Scalable | Dark mode | Best use |
|---|---|---|---|---|---|
| ICO | Excellent, including older browsers | Yes | No | No | Root fallback and broad compatibility |
| PNG | Excellent | Yes | No | No | Named favicon sizes, Apple and Android icons |
| SVG | Supported by many modern browsers | Yes | Yes | Possible with CSS | Modern browser favicon when manually configured |
Installation
How to add a favicon to your website
Upload the downloaded files to your public website directory, then connect them in your document head or through your website platform settings.
<link rel="icon" href="/favicon.ico" sizes="any">
<link rel="icon" type="image/png" sizes="32x32" href="/favicon-32x32.png">
<link rel="icon" type="image/png" sizes="16x16" href="/favicon-16x16.png">
<link rel="apple-touch-icon" sizes="180x180" href="/apple-touch-icon.png">
<link rel="manifest" href="/site.webmanifest">Next.js App Router
Place the generated files inside the public directory. Add the icon and manifest references through the metadata object in your app layout or route.
WordPress
Open Appearance, then Customize and Site Identity. Upload a square image under Site Icon. The exact menu can vary by theme.
Shopify
Open Online Store, choose your theme, then use Theme Settings to locate the favicon option. Upload a clean square PNG.
Webflow
Open Project Settings and locate the favicon and web clip icon settings. Upload the appropriate square icon, then republish the site.
Wix
Open your site settings and locate the favicon option. Availability can depend on your plan and connected domain.
Squarespace
Open the browser icon or favicon setting in the design panel and upload a square icon with strong small-size contrast.
Create the files before installing them
Use the generator above to prepare the favicon sizes, manifest, and installation files in one ZIP package.
Best practices
Make your favicon clear at every size
Start with a square source image around 512×512 pixels or larger.
Use one recognizable letter, symbol, or simplified brand mark.
Check the 16×16 and 32×32 previews before downloading.
Use enough contrast for both light and dark browser interfaces.
Add padding when the mark feels crowded against the icon edges.
Use transparency or a deliberate brand-color background.
After installation, test the favicon in a private browser window.
Avoid these issues
Common favicon mistakes
Uploading a low-resolution image and expecting sharp large icons.
Using a full wordmark that becomes unreadable at browser-tab size.
Forgetting the Apple Touch Icon or web app manifest icons.
Using a wide, non-square logo without adapting its composition.
Testing only the large preview and ignoring the smallest sizes.
Assuming an old favicon means the new file failed instead of checking browser cache.
Using only one format when several platforms need different files.
Frequently asked questions
Favicon generator FAQ
Practical answers about favicon sizes, formats, installation, troubleshooting, and the Pixels Mark download package.
What is the correct favicon size?+
A browser favicon commonly uses 16×16 and 32×32 pixels, but a complete package should also include an ICO fallback, a 180×180 Apple Touch Icon, and 192×192 and 512×512 web app icons. Pixels Mark creates these sizes from one source image.
What image should I upload?+
Use a square PNG, JPG, WebP, or SVG image. A transparent PNG or a clean SVG usually gives the best result. For sharp exports, start with an image around 512×512 pixels or larger.
Can I use my logo as a favicon?+
Yes, provided the main symbol remains recognizable at 16×16 pixels. Full wordmarks and detailed illustrations usually need to be simplified into a letter, monogram, or standalone brand mark.
Does a favicon directly improve Google rankings?+
A favicon is not generally treated as a direct ranking factor. It can still improve how polished and recognizable your site looks in browser tabs, bookmarks, and eligible search-result displays.
Why is my favicon not showing after installation?+
Browser caching is the most common reason. Check the page in a private window, confirm that the file paths are correct, and make sure the favicon files are publicly accessible. Renaming the file can also force browsers to request the new version.
Why does my favicon look blurry?+
Blurry favicons usually come from a low-resolution source image, too much detail, or a mark that is too thin. Upload a larger source, increase contrast, and inspect the 16×16 and 32×32 previews before downloading.
What is favicon.ico?+
favicon.ico is a favicon container that can hold several raster sizes in one file. It remains useful as a compatibility fallback because browsers and other applications often check for it at the website root.
What is an Apple Touch Icon?+
An Apple Touch Icon is a square PNG used when someone saves a website to an iPhone or iPad home screen. The Pixels Mark package includes a 180×180 Apple Touch Icon.
What are web app manifest icons?+
A web app manifest can reference larger icons used when a website is installed or saved like an app. Pixels Mark includes 192×192 and 512×512 PNG icons together with a ready-to-use manifest file.
Should a favicon have a transparent background?+
Transparency works well for many marks because it adapts to the surrounding browser interface. A solid brand color can be better when the symbol needs stronger contrast. Pixels Mark lets you choose either option.
Can I make the favicon round?+
Yes. The editor lets you choose square, rounded, or circular presentation and preview the result before creating the package.
Can I adjust spacing around my logo?+
Yes. Use the padding control to add breathing room around the mark and the zoom control to adjust its visual size.
Does Pixels Mark upload my image to a server?+
The favicon image editing and package generation are designed to run in the browser. You enter your contact details before the first download
Does the package include installation files?+
Yes. The ZIP includes favicon files, a web manifest, HTML installation code, and setup instructions.
Do I need to create an account?+
No account is required. You enter your contact details before the first download, and the package is then prepared for you.
Continue building your brand
Related Pixels Mark tools and services
Create the core visual identity first, then prepare the files needed for your website, social profiles, and customer touchpoints.